Formule Peel - Montreal Grand Prix
The Montreal Grand Prix is the most important tourist event in Canada with a considerable economic impact of $ 90M. Broadcast in 150 countries with over 310 million viewers and a hotel occupancy rate of 95%, the Grand Prix indisputably puts Montreal in the international spotlight. As part of the Grand Prix, business owners of Peel Street come together to organize the most prestigious event in the heart of downtown Montreal : Formula Peel Event.
Thanks to its renowned restaurants, posh clubs and high-end clothing boutiques, Peel Street allows for a distinguished event where luxury cars, fashion, music and gastronomy meet in a boisterous atmosphere. Over 400,000 visitors reunite on the closed off street during four days in June for the Formula Peel event!